India post is shedding their old fashioned outlook
India post one of the largest postal networks in the world is changing drastically. The network that almost faced extinction with the entry of private players is now a tuff competitor in logistics sector. India Post has the network to reach remotest part of India. The potential of India post was under utilised by E-commerce companies. Recently, India post has tied up with E-commmerce portals to deliver products in Tier-II and Tier-III cities. To boost the business India Post has recently launched its first mobile app “Postinfo” with emphasis on E-commerce. The app was developed by Centre for excellence in Postal Technology(CEPT) and was officially launched by Honourable minister for IT and Telecom Ravi Shankar Prasad.
The app can perform basic operations like:
- Tracking of Goods
- Post office search
- Postage Calculator
- Insurance Premium Calculator
- Interest rate calculator
Tracking and postage calculator features in the app are being talked a lot. These features can ease the process and bring transparency
India Post also inaugurated dedicated E-commerce facility in Safdarganj, New Delhi to cater the needs of Indian E-commerce industry. The facility is equipped to handle 30,000 packages per day.
Wait! That’s not the end. India Post also has plans to launch an e-commerce portal.
Yes, you heard it right E-commerce portal from India Post. According to sources the marketplace is tightly regulated and will specifically showcase regional specialities like “Tea from Darjeeling”, Saffron from Kashmir”, Mangoes of Malda etc. Also recently amended “Post Office Savings Bank General Rules, 1981” has empowered India Post to issue ATM cards to the users. The department has entered a tie up with SBI to launch ATM’s. Recently a reputed newspaper reported about the plans of India Post to launch speed post consignment bookings through ATM’s.
With all these developments it wont be wrong to say “India Post-Changing with the Times”